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About Consumers' Choice Awards |
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| GENERAL | The Consumers’ Choice AwardTM is like the “Academy Awards” for local businesses. It commissions a leading independent research firm to conduct unbiased surveys in major U.S. and Canadian cities. The Consumers’ Choice award is unique in North America, as the recipients are determined by consumers and not by a panel of judges. It covers a broad range of categories of interest to the public and business community. Our purpose is to publicly identify and honor those businesses that have been voted by consumers as being their choice for excellence. The Consumers’ Choice Award is a prestigious tribute, which has become an important institution on the North American business scene. All levels of government and business leaders encourage it. | | | BENEFITS | | To consumers, the Consumers' Choice Award symbol offers some additional peace of mind, as it shows that fellow consumers have recognized those businesses as providers of good, reliable service. To businesses, the benefits are tangible and substantial, as the recipients become the focus of the business community and share in the attention given by the media. The prestigious award program, the media coverage and the publicity generated by the Consumers’ Choice Award and the recipients, increase the consumers’ awareness of the Consumers’ Choice Award program and its recipients. Truly, as a recipient, this award provides them an important edge over the competition. It provides sales potential, motivates their employees and improves their morale and productivity. Plus, they enjoy a wide array of promotional materials and advertising. | | | CONCLUSION | | The Consumers’ Choice Award is considered the seal of excellence. As such, it serves to enhance the city’s business climate. For recipients, the award not only constitutes the growing achievement of their efforts, but, more importantly, it represents the most valuable reward of all, the knowledge that they have earned the trust and loyalty of their consumers. | | | | MEET THE STAFF | The staff members of the Indianapolis Consumers’ Choice Award are passionate about good service and the value of providing recognition to companies that make the extra effort to provide good service to their customers. As consumers, they appreciate any external, independent seal of approval that helps them make sound purchasing decisions. Jeff and Marc Slutsky are the principals of the Indianapolis Consumers’ Choice Award. Together, they have spent nearly 45 years helping businesses cost effectively market and successfully sell their products and services through their Street Fighter Marketing company. It is through their contacts and expertise that they are able to provide so many benefits to Consumers’ Choice Award winners. And Marc and Jeff continue to come up with innovative ways to promote participating award winners. Jeannie Sabol is our Vice President of Operations with 20 years of administrative experience. Her attention to detail enables the high level of integrity and client service our award winners have come to expect. |
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